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Added 9 October 2026

gimmick

/ˈɡɪm.ɪk/ noun

noun Definition from Wiktionary (CC BY-SA). Pronunciation from Wiktionary, via Kaikki.org. More about gimmick at Wordnik → Where our words come from →

A trick or device used to attain some end.
The box had a gimmick to make the coin appear to vanish.
A ploy or strategy used to attract attention or gain traction.
The contest was a gimmick to get people to sign up for their mailing list.
A gimmick capacitor.

verb

To rig or set up with a trick or device.
The magician's box was gimmicked with a wire that made it appear to open on its own.

Origin

Unknown. Possibly a rough anagram of magic or from gimme.

From Wiktionary, via Kaikki.org (CC BY-SA)

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